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Some sales calls need more work than others and it's important to call upon experience and data to win a prospect around.

If you’re skilled in the science of negotiation then you’ll be able to work with your prospect, rather than against them, to find a compromise that works for everyone and gets you the sale you need. When you need to close a deal it’s this science that could make all the difference.

What we’ll cover:

• Tried and tested methods to close deals

• How to negotiate in a sales conversation

• Who are you actually selling to?